Every organization aspires to: • Perform at the top of their game
• Satisfy every one of their customers
• Grow profitably
With extensive commercial, public sector and military experience at director and board level, my passion is to assist your organization:
• Position itself in the market and formulate and executive your strategy
• Develop your proposition into winning tenders
• Improve team performance to deliver your vision
To win, organizations need a vision, purpose and objectives enshrined in a concise, clear and compelling strategy that is embraced by everyone in the organization.
My approach to formulating strategy is to analyse your services or goods, determine your position in the market, identify a compelling value proposition, and prepare a strategy that embraces relevance, reach, reputation and revenue.
Julian has been formally trained in strategy formulation and execution at the Manchester Business School and the Joint Defence and Army Staff Colleges and he has put this into practice in government and commercial scenarios.
However, as we know, a strategy is only as good as the results delivered by the team and that is why I am passionate about its execution. Only truly high performing teams are able to deliver the Board’s vision.